Course details

This course enables students to understand the role of marketing in all businesses. Students will learn how marketing fits into the organization of a corporate structure; how to identify values wanted by customers; how to provide values to customers; how to communicate values to customers;

Course Outline

Subjects

Marketing Level 2:

  • Marketing management
  • Marketing planning
  • Customer and consumer behavior
  • Marketing research
  • The marketing Mix
  • Promotion
  • General Issues

Custromer Service Level 2

  • The role of customer service
  • Delivering reliable service
  • Communicating directly with customers
  • Handling and solving customer problems

Practical ICT Skills Level 2

  • Word processing
  • Database
  • Spreadsheet
  • Graphic Presentation Software

Entry Requirements

Minimum Age

16 yeres old

Academic Qualification

Secondary Education

Proficiency Level

English at Secondary Level

Course Outcomes

Diploma

Awarding Body

LCCI International Qualifications

Updated on 08 November, 2015

About JE Educational College

JE Educational College, established in the year 1986, is a private educational institution based in Singapore. It is registered with the Singapore Ministry Of Education and is an approved overseas training center for the AAT and IAM of the UK. It has attained gold medals internationally in business statistics and national gold medals in business administration through the London Chamber of Commerce and Industry (LCCI) Examinations Board. It offers a range of programs from preparatory courses through to diplomas in information technology. See all JE Educational College courses
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