Public Relations for Startups and Small Business

Course details

Learn the new world of Public Relations with public relations courses from an expert with 10 years of online marketing, PR and sales experience. By Steve Hall, world famous blogger at AdRants.com and Murray Newlands

THIS PUBLIC RELATIONS COURSE IS FOR YOU if you are building a new business, planning a product launch, or hosting an event.

This Public Relations Training covers:

"  Planning your Campaign: Goals, Audience, Scheduling

"  Social Media: Twitter, Facebook, Google +

"  Online Promotions: SEO, Blogger Relations, Video

"  Traditional Methods: Events, Public Speaking, Press Release

"  Tracking your Campaign: Monitoring, Analysis, Reporting

Download Murray's FREE WHITEPAPER here to get a preview of the Public Relations Training Course.

Steve Hall has done time in media, account management and new business at, among others, Leo Burnett,Starcom/Mediavest, BlackSheep Marketing, and Bozell, where he managed marketing budgets for both consumer and business-to-business clients including Reebok, Sperry Topsider, Monster.com, Tyco, Marriott Hotels and Marshmallow Fluff.

Steve has written about and spoken for industry associations on topics such as the advertising's role in consumer-controlled media, the integration of public relations and advertising, the future convergence of media, the rise of social media and the decline of traditional media. Along with publishing Adrants, Steve co-foundedMarketingVOX, an online marketing publication and is co-founder and contributor to the ad:tech industry trade show weblog. In early 2007, he founded the advertising social networking site, AdGabber. Additionally, he contributes a column about advertising to Playboy's The Smoking Jacket.