Project Management in Marketing

Course details

This is an entry level course and an excellent place for a student, recent graduate or newbie marketer to start. Practice applying marketing concepts, discuss a variety of practical scenarios and download free worksheets and tools you can take with you to your first marketing gig.  For example, what do you know about waterfall methodology, a Scrum, daily "stand-ups" and sprint planning? Have you ever created a backlog refinement? Are you familiar with how you can leverage project templates, SLA's and agile fundamentals to get stuff done? All this and some fun, together with one of the biggest marketing geeks - who happens to be the Chief Strategy Officer for a successful marketing automation firm.