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Piwik is an analytics tool very similar to Google Analytics. Piwik is open source. The main advantage of Piwik are:

  • You own everything. It's self-hosted. You control the privacy and what you do with the data. You don't have to share it with Google
  • If you forgot to track data in the past, you can with some effort recreate it
  • Unlike Google Analytics, Piwik isn't being targeted by traffic-faking bots so you're more likely to get reliable data from Piwik
  • There is no sampling of data. Piwik always report all of your data and will not filter out some. There is no data limit with Piwik
  • You can define more goals, variables
Updated on 22 March, 2018
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