Course detailsCOURSE OVERVIEW
One of the high-demand jobs available in digital marketing is "Content Creator".
How can you drive sales through content?
Do you need to know all the secrets of content strategies? Get it all through this ;
Understand and execute different content marketing strategies and tactics
Optimize your content strategy through the digital channels
Generate content relevant to different customer segments
Get the know how through actual case studies and market benchmarks
WHO SHOULD ATTEND?
Youth who seek a promising career
There's no pre-requisite to earn a content marketing certification. You could be a student, an entrepreneur or a working professional.
Course Duration : 12 Hours ( 4 Sessions )
Introduction to Content Marketing and Types of content
Planning the content strategy (goals, customer persona, competitor analysis…)
Content creation, personalization, aggregation and curation
Storytelling framework and Defining your personality
Tools, Techniques and tricks
Distribute & promote the content (audit, calendar and publishing…)
Measure the impact through content KPIs Optimizing the results
Trainer Bio: Ahmad Hamdy
Otlob Brand Manager
Ahmad started by “Radio Announcing” and “Editor in Chief” in Goalfmradio. In 2008 he moved to TE Data in 2010 to work as “Senior Web Editor”.
In 2012 he shifted his career to “Public Relations” and worked as a “PR Senior Officer” and he was responsible for managing TE Data’s image through several channels including social media, TV and Radio, Online and Print Press. As well as internal communication.
He moved to Dubizzle in 2014 as “Content Marketing Manager” to create daily creative and attractive content for multiple social media platforms across different industry verticals. In 2016 he moved to Otlob as “Social media and Content Marketing Manager”.
His industry knowledge that includes Public Relations, Marketing Strategy, Content Marketing, Blogging, Corporate Communications, Content Development, SEO, Social Media Communications and Business Analysis is enough to make this course a very interesting one!
Updated on 19 February, 2019
Eligibility / Requirements
Youth who seek a promising career
About CLS Learn
CLS help and support the Egyptian market , cooperate, individuals and universities to Learn various technology products and acquire new potentials and advance in their career.
CLS is an Authorized training center of :
• Microsoft Certified Gold Learning Solution GOLD CPLS
• Oracle Training Partner WDP
• EC Council Accredited Training Center
• Cisco Certified learning Partner
• Adobe Authorized Training Center
• Autodesk Authorized Training Center and Certification center
• Exin ITIL Authorized training Provider and certification provider
• Authorized Pearson VUE testing centers
• Authorized Prometric testing centers
CLS is a Microsoft Gold Learning Solutions Learning Solution.
CL is An award winning Training center from EC-Council : Circle of Excellence award.
CLS is an Accredited Learning Solution from Microsoft , Oracle , Cisco , EC-Council , Adobe , Autodesk , Pearson VUE and Prometric.
CLS Founders and Managers Team has over 21 Years of Experiencein the Training industry since 1995.
CLS Team has trained over 1,000,000 trainess and 1500 Company.
CLS instructors are the best certified professional instructors in Egypt with reliable working experience.
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