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St. Paul's College Google Ads - Complete AdWords St. Paul's College
  • Duration / Course length: Upto 4 Hours Start now
  • Accredited by: CPD Qualification Standards
  • Certificates:
  • Course delivery: This course is delivered in video format

Course details

The Google AdWords Training offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. Start training now to make the most of your ad budget and maximize your AdWords marketing goals. This course will help you set up your AdWords account, choose the best keywords, write effective ad copy, and track and optimize the performance of your ads. The course will give you all of the elements that go into creating campaigns that deliver a high return on every dollar you spend - from targeting, to research, to writing compelling ads, to campaign optimization. You will also receive a firm grasp on the basics of AdWords and how it works, which is necessary to create successful campaigns. 

Course Curriculum:

Google Adwords

  • Google Adwords for your Business
  • How Adwords Works
  • Setting up your Adwords Account
  • Example of Ads that we are creating
  • Exploring the Adwords Interface
  • Discovering the best keywords
  • Creating a Google Adwords Serch Campaign
  • Selecting your Audience
  • Choosing your Vid setting for Google Adwords
  • Creating an Ad group and Adding Keywords
  • Finalizing your Google Ad
  • Managing your Google Ads Campaigns and Analytics
  • Creating a YouTube Ad with Google Adwords
AdWords Campaign

  • Understanding AdWords Lingo
  • Creating an AdWords Strategy
  • Creating a PPC Campaign
  • Designing Your Ads
  • Looking at Success
Method of Assessment:

  • Upon conclusion of the course, there's an online multiple-choice quiz assessment, which will determine whether you have passed the course. The test is marked immediately and results are published instantly (60% pass mark).

Certification:

  • Certificates can be obtained at an additional cost of £9.99 for PDF, £16.99 for Printed Hardcopy format, and £24.99 for Both PDF and Hardcopy Certificates.

Updated on 03 August, 2023

Eligibility / Requirements

This course is available to all learners, of all academic backgrounds. A good understanding of the English language, numeracy and ICT are required to attend this course.

About St. Paul's College

With a rapidly growing international presence, we are a U.K. based provider of online courses. Not only are these courses aimed at the broad spectrum of individuals looking to acquire a qualification in order to boost their skills and expertise, but also at businesses. In addition to helping countless individuals, we also offer a range of services to many different types of organisation. Our courses help people and businesses become the best they can be, adding value and driving professional development forward.
We are aware that many individuals and companies are unable to access the right courses or training packages to meet their needs. As an online learning platform, we wish to offer the best possible solution to this problem, providing helpful and informative courses to individuals and comprehensive training packages to businesses.
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