- Duration / Course length: Upto 4 Hours Start now
- Accredited by: CPD Qualification Standards
- Certificates:
- Course delivery: This course is delivered in video format
Course details
The Google AdWords Training offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. Start training now to make the most of your ad budget and maximize your AdWords marketing goals. This course will help you set up your AdWords account, choose the best keywords, write effective ad copy, and track and optimize the performance of your ads. The course will give you all of the elements that go into creating campaigns that deliver a high return on every dollar you spend - from targeting, to research, to writing compelling ads, to campaign optimization. You will also receive a firm grasp on the basics of AdWords and how it works, which is necessary to create successful campaigns.
Course Curriculum:
Google Adwords
- Google Adwords for your Business
- How Adwords Works
- Setting up your Adwords Account
- Example of Ads that we are creating
- Exploring the Adwords Interface
- Discovering the best keywords
- Creating a Google Adwords Serch Campaign
- Selecting your Audience
- Choosing your Vid setting for Google Adwords
- Creating an Ad group and Adding Keywords
- Finalizing your Google Ad
- Managing your Google Ads Campaigns and Analytics
- Creating a YouTube Ad with Google Adwords
- Understanding AdWords Lingo
- Creating an AdWords Strategy
- Creating a PPC Campaign
- Designing Your Ads
- Looking at Success
- Upon conclusion of the course, there's an online multiple-choice quiz assessment, which will determine whether you have passed the course. The test is marked immediately and results are published instantly (60% pass mark).
Certification:
- Certificates can be obtained at an additional cost of £9.99 for PDF, £16.99 for Printed Hardcopy format, and £24.99 for Both PDF and Hardcopy Certificates.
Eligibility / Requirements
This course is available to all learners, of all academic backgrounds. A good understanding of the English language, numeracy and ICT are required to attend this course.
Job roles this course is suitable for:
Market Researcher , Google Marketer , Digital Marketing Manager , Social Media Marketer , Google Adwords SpecialistAbout St. Paul's College
St. Paul’s College is a UK-based provider of high-quality online courses, offering flexible, accessible, and industry-focused learning solutions to individuals and businesses worldwide. With a rapidly growing international presence, we are committed to enhancing skills, improving expertise, and driving professional development across various industries.
Our platform caters to individual learners seeking to gain recognized qualifications to advance their careers, as well as businesses looking for comprehensive training solutions to upskill their workforce. By bridging the gap between education and industry needs, we ensure that our courses add real value and support career growth.
At St. Paul’s College, we recognize that finding the right training can be challenging. That’s why we provide practical, informative, and engaging courses designed to meet the evolving demands of today’s workforce. Whether you're an individual looking to boost your expertise or an organization aiming to enhance employee development, we offer the right learning solutions to help you succeed.
