Course details
Become an expert Facebook & Instagram Auctioneer in less than an hour!
With inside information from an official Facebook Marketing Partner, you'll learn everything about how Facebook & Instagram's auctioning system works, create your own custom bidding strategies and run tests to see if you made the right decision.
Why should you take this course?
- If you have conversion campaigns which are mysteriously not "running"
- If you have been trying custom bidding but with no results so far
- If you want to get more results from your campaigns with the same budget
- If you want to step up your game with custom bidding strategies
- If you want to go hands on with a Facebook Marketing Partner!
How is this course structured?
- This course is designed in such a way that even if you have never used custom bidding before, that you'll still be able to become an expert in less than an hour.
- We'll start with the basics in how an auction works.
- I'll show you the formula Facebook & Instagram use to decide wether or not to show your ad.
- I'll tell you about some auction secrets you can use for your own benefits.
- We'll discuss when to choose manual bidding over automatic bidding.
- I'll give you a live demo and finally discuss some best practices.
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