Marketing Made Beauty-Fully Simple

Course details

Learn core marketing concepts quickly and easily.

Bypass lengthy, heavy textbook chapters and get right to core Marketing concepts

• Marketplace, Insights, Value Proposition, Market Concept
• In-depth Market Segmentation Types: Geographic, Demographic, Psychographic, Behavioral, Business, International
• Segmentation Evaluation
• Marketing Mix - 4 P's + additional P's
• Integrated Marketing Process

Gain a solid understanding of marketing fundamentals with this introductory course

This concise course makes Marketing simple through identifiable, easy-to-digest beauty (Bobbi Brown, Completely Bare, Smashbox, Neutrogena, Revlon and more), fashion (Louis Vuitton, Zara, H&M), and hot topic (foreign brands in China) case examples. The context can be absorbed by anyone regardless of background or industry.

At the end of just this course, you will better understand key aspects of Marketing, guaranteed.