Course details

This course is an encyclopedic reference on marketing for the large and small business. The fifty video lectures include every marketing subject that will ever be needed, from opportunity identification, strategy development, execution and writing a marketing plan. Use the course as training for you and your employee or as a reference on marketing topics. The video lectures are accompanied by a complete set of lecture notes and a quiz following each key section.

Updated on 27 December, 2017
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