Course details

If you are a telemarketer, or need training for your staff, then my workshop series is what you need.

My experience spans over 20 years in all aspects of telemarketing, from being a TSR agent, to script writer, to manager to business owner. Over my 20 year career I have consulted businesses in the US, Canada, UK, Europe and Australasia.

Now, I am offering my life skills and experiences. So you learn first hand intel from a fellow who has "been there, done that and wrote two books on the subject".

Each module gives the basis of what you need in order to run a successful campaign, and you will learn from valuable knowledge along the way.

Modules:

1 - What is telemarketing? This goes into the history of what TM is. When did it first begin and why? When did the revolution start in the 50's and why?

2 - Types of Telemarketing - This delves into the different types of Telemarketing. B2B/B2C and what they mean

3 - Telemarketing for beginners - this module goes into discussion about why do companies select to use telemarketing as opposed to traditional Direct Marketing? What are the stats on DM campaign to TM?

Part 2 - Scripts - How to sound natural and not scripted (Also includes roleplaying)

Part 3 - Script Writing - The basics and the 4 points that the end user wants to hear.

Part 4 - The Process.

* Getting past The Gatekeeper

* That first call. How to talk to the Gatekeeper

  • Using your tone to get what you want to know
  • What to say when the Gatekeeper says "NO
  • Examples of "How to effectively sell over the phone
  • Part 5 - When they say NO

    Working with Objections

  • Reasons for objection and the general rules of communication manager in the process of objection
  • Types and forms of objections
  • Part 6 - Ending The Call.

  • Phrases in parting with the Client
  • Positive Client Programming
  • Methods of remembering the Client
  • This comprehensive training videos will provide your sales team with everything they need to be successful.

    Updated on 08 November, 2015
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