Essentials of LinkedIn Advertising and Linkedin Marketing

Course details

Advertising on LinkedIn an excellent choice for websites or businesses looking to generate more leads or increase sales. In this course, we'll explore why you should consider it and provide a walk-through of how to create your first LinkedIn ad campaign.

LinkedIn has targeting options so specific that users are able to increase conversions while decreasing costs. In this course, we're going to look at the essentials of creating a successful advertisement on LinkedIn.

You'll learn how to effectively advertise on Linkedin, best ways to target ads to users based on important B2B demographics, how to track performance of your ads and much more.