Course details

This workshop provides the participants with the skills, knowledge and confidence to set clear objectives, progress through the sales call in a conversational style finishing with a strong close to ensure improved productivity, enhanced customer focus, creation of long-term business partnership and selling strategically.

Course Outline

  • Brand life cycle (BCG - Matrix)
  • Social style identification (Drivers, Expressives, Analyticals and Amiables)
  • The 7 Basic Selling Steps
  • Pre-call planning
  • Opening
  • Questioning
  • Presentation
  • Handling objections
  • Closing
  • Post call analysis
  • Painting the Patient Picture (PPP)
  • Non-verbal signals and adaptive selling
  • Territory management
  • Report writing
Updated on 08 November, 2015

About Top Business HR

Established in 1993, in Egypt, the Group is specialized in Human Resources Solutions. We_They Group has two subsidiaries; We_They and Top Business Limited. Top Business Human Resources Consultants offers Human Resources Outsourcing and Salary Administration, Human Resources Consultations and Management Development, Public and Tailored Training and Conferences & Exhibitions Management. We_They Limited offers Local and Overseas Recruitment and Assessment Centers.

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