Course details

Phase One

  • Fundamentals of Marketing: Your Action Plan for Success

Phase Two

  • The Strategic Marketing Function: The Epicenter of Successful Business Strategy.

Phase Three

  • Successful Product Management: In a Slow Economy...Your Real Breakthrough

Phase Four

  • Pricing Decisions for Distinguished Results: Your Tool for Prosperity

Phase Five

  • Managing IMC: Make the Most of Your Media Dollars for Better Bottom Line Results

Phase Six

  • Creative Advertising for Results: Advertising is no entertainment; it is a medium of worthy information

Phase Seven

  • Strategic Marketing Planning: It is more Important to do What Is Strategically Right than What is Immediately Profitable

Phase Eight

  • Marketing Research and the Know How Tools

Phase Nine

  • Customer Relationship Management Delighting your customer... your key to maintaining his satisfaction, value & retention

Phase Ten

  • Branding... The Art and Comer-stone of Marketing.

Target Audience

  • Top management/non marketers
  • Junior to middle level executives is eligible to attend this course
  • Training group is not to exceed ten participants
Updated on 08 November, 2015

About Protocol & Etiquette Academic Centre of Excellency

It is the sole and pioneer Protocol and Etiquette Academic Centre of Excellency in the Middle Eastern market. It is newly implemented in the training domain to provide training, recruitment. and business development and consultations to any organization in the Middle East.

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