Course details
This course aims to impart the knowledge and skills in communicating the importance and benefits of a service brand for your organisation. It involves championing for the adoption of the service brand throughout the organisation to drive service branding initiatives.
Target Audience:
This course is for VPs and service directors from various service industry sectors.
What You Will Learn:
- Develop an appreciation for the service brand as a competitive advantage for the organisation
- Establish strategies to champion the adoption of the service brand
- Evaluate the impact of service branding initiatives on the organisation
Methodology: Mini lectures, interactive activities, group / inpidual exercises, role-plays, independent learning sessions & mutual sharing / feedback sessions
Requirements:
- Employability Skills WSQ – Workplace Literacy Level 7 / O / A-Level English OR
- 3-5 years of working experience in a senior management role (preferably in the service sector)
Teacher & Student Ratio: 1:25 (maximum capacity)
Updated on 08 November, 2015Course Location
About Training Vision Institute
Established since 1991, Training Vision is a leading training institute. Training Vision Institute provides an integrated and holistic approach towards the design and methodology of Workforce Development training programmes. In addition, Training Vision Institute also offers consultancy services, where customised solutions are created to suit your company's needs.
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