Digital Marketing for Beginners Saad Allah Management Training & Consultancy
Price: AED 3,000
AED 4,287
Instructor led live virtual classroom online. Classes may be individual or in group.

    Course details

    The course name : Digital Marketing for Beginners

    The Course outlines :

    Traditional Vs Digital Marketing
    Principles of Digital Marketing 
    Digital Research
     Developing Objectives
     Cultural Research 
    Connecting with the Customer 
     
     Search Engine Optimisation  "SEO "
      SEO Fundamentals 
    Keywords and SEO Content plan
     Measuring SEO Performance
     Aligning SEO and Business Objectives
    Optimise Organic Search Ranking 

    Off Page And On Page Optimization
    Google Adwords :
    Fundamentals  of Paid Search
     Search Campaign Management 
    Paid Search Campaign Measurement 
    Paid Search Campaign Creation with Google Ads 
     
    Display  and video Advertising
    Fundamentals of Display and Video Advertising  
    Google Display Network and Video Ad Formats 
    Creating and Managing a YouTube Channel
     Creating Display and Video Campaigns 
    Targeting Display and Video Campaigns 
    Measurement and Optimisation
     
    Research For Optimization
    Email Marketing
    Email Marketing Fundamentals 
    Email Design 
    Testing and Optimising an Email Campaign
     Tools and Strategy 
    Creating an Effective Email Campaign 
     
     
    Content Marketing
    Content Marketing Concepts and Strategy 
    Developing a Content Marketing Plan 
    Publishing and Distributing Content 
    Using Content Research to Find Opportunities 
    Creating and Curating Content
    Metrics and Performance 
     
    Goal Setting For Content Building
    Social And Link Building
    Key Social Platforms for Digital Marketing 
    Growing and Engaging an Audience 
    Developing Data-Driven Audience and Campaign Insights
     Setting up a Social Media Experience for a Business 
    Creating and Optimising Social Media Campaigns 
     
    Analysis Of Results And Follow Up Reporting
    Reporting And Analytics
    Web Analytics Fundamentals 
    Creating and Configuring a Google Analytics Account
     Monitoring Campaigns with Google Analytics
    Reports Setting Goals with Google Analytics
     Analysing and Recording Google Analytics Data
     
    Facebook Marketing (Paid/messenger Ads)
    Instagram Ads
    Linkedin Ads
    Twitter Ads
    Tiktok Ads
     
     
     
    Targeted Audience :
    Marketing Employees, All Industries(B2B)
     University students
     people interested in marketing
     digital marketing, performance marketing, growth hacking, media buy, media planning, social media, marketing jobs and media agency
     
    Training  Methodology:
    Delivery of this course will involve an interactive and communicative approach to learning through attendee participation in a variety of techniques, activities and games.
    The course will be include classroom activities, case studies, group discussion, role play, games, video segments, and practical exercises.

     

    Course Benefits and Credentials:

    Participants will gain an understanding of Digital  Marketing , techniques, practices, and ethics. They will receive useful resources, engage in practical experience scenarios, and receive personal coaching and guidance that will give them the confidence and knowledge to be professional digital Marketers .
    Our Digital Marketing   course is recognized and certified by SMTC in Dubai  and  OTC in UK . Each participant will receive the following  certificates .
     (Digital Marketing for Beginners  Certificate )
    Awarded by Oxford Training Centre  "OTC" - UK
     (Digital Marketing for Beginners   Certificate)
    Awarded by Saad Allah Management Training & Consultancy ,- Attested from - KHDA - Dubai Government

      Updated on 11 March, 2024

    About Saad Allah Management Training & Consultancy

    Established in UAE, Saad Allah  Management Training & Consultancy  Group seeks to achieve one single goal, i.e. to discover talents, build capacities and create a positive learning environment  where participants can stimulate their potential and practice their learning for their best interest and that of their society.

    Saad Allah Group  meets the needs of all participants who seek to develop their capabilities and skills to keep up with the ongoing progress and changes undergone by societies all the time.

    In the development scheme adopted by Saad Allah Group, the best techniques of training and consultancy are applied and the most qualified training staff, including highly experienced facilitators  and trainers, are ed and employed, to help build and develop top human resources.

    Saad Allah Group  has conducted many training courses and development projects for many government and private organizations in different sectors, meeting diversified training needs.

    Upholding an unfailing belief in the importance of building and developing human resources, Saad Allah Group  has set up for itself the solid objective of researching and adopting new and useful ideas, methods and practices in training and development, to be always in line with international standards.Established in UAE, Saad Allah  Management Training & Consultancy  Group seeks to achieve one single goal, i.e. to discover talents, build capacities and create a positive learning environment  where participants can stimulate their potential and practice their learning for their best interest and that of their society.

    Saad Allah Group  meets the needs of all participants who seek to develop their capabilities and skills to keep up with the ongoing progress and changes undergone by societies all the time.

    In the development scheme adopted by Saad Allah Group, the best techniques of training and consultancy are applied and the most qualified training staff, including highly experienced facilitators  and trainers, are ed and employed, to help build and develop top human resources.

    Saad Allah Group  has conducted many training courses and development projects for many government and private organizations in different sectors, meeting diversified training needs.

    Upholding an unfailing belief in the importance of building and developing human resources, Saad Allah Group  has set up for itself the solid objective of researching and adopting new and useful ideas, methods and practices in training and development, to be always in line with international standards.

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