Designing a Killer Business Model for Entrepreneurs

Course details

This course provides an overview of what entrepreneurs need to know about business modelling. I first introduce the business model concept and its important elements. Then, I go on with the value chain analysis since it provides a lens to design and analyze a successful business model. I introduce new business models for startups and advantages of each with examples and I talk about business model innovation. 

A bonus lecture on system thinking is given to broaden your view on business dilemmas and how to tackle them. At the end, I talk about platform marketplaces and a number of important points to consider before launching your platform.