DESIGN RULES: Principles + Practices for Great UI Design

Course details

When it comes to User Interface (UI)design, your job whether you'readesigner,developer, UXer or a mix of all those things is to make sure that no aspect of someones onscreen interaction happens without explicit intent. The UI design choices we make have to reflect the users motivations, expectations, environment and possible actions.

All of those things manifest themselves in the User Interface so what people see on the screen is usually the sum of their understanding about what this is and how it works.

So what we show them has to do a hell of a job communicating whats there for them, how its organized, how they get to it and what they can do with it once they do.

The principles, practices and real-world techniques I'm going to show you here are the same ones that have informed graphic design for hundreds of years. And while that may sound like blasphemy to some of you, I guaranteeyou'll see why and howthey apply equally to the world of digital design especially for mobile devices and their small screens.

I'm going to give you 50 lessons packed withtimeless, ironclad, unchanging rules for good UIdesign that you can apply to anything and everything you ever work on. Trends will come and go, and it won't matter:your UI will still be useful, usable, appropriate and relevant for its users.

You'll learn how to make it easier for people to interactwith what they see on the screen whether they know what to tap, swipe or click, and whether what happens meets their expectations and moves them closer to their goals. You'll learn how to create and applyhierarchy, color, contrast, typography and gestalt principles to design appropriate visualcues so people know where andhow to take action.

I'll show you how to make good visual decisions for even the mostchallenging applications, fromsimplifying complexvisual information to designing with data. My goal with this course is to give you everything you need to know to make great UI design decisions, no matter what the content, context or product may be.

From this point forward, you'll be equipped to makestrategic, impactful User Interface designs thatcommunicate, guide, encourage, motivateandeducate. Anything else is decoration, and decoration has a very short shelf life.

By the time you finish Design Rules, you'll be able to do much more than create a more beautiful User Interface. Instead, you'll be able to design a UI that trulyworks for the people who use it. One that it allows them to easily figure out where to start and how to get what they need quickly, efficiently and intuitively.

Of course, it'llalso justhappento be beautiful ;-)