Complete Digital Marketing Diploma

Course details

The Complete Digital Marketing Diploma is a comprehensive program designed to provide participants with a solid understanding of modern digital marketing strategies. The diploma covers a wide range of topics, starting from the basics of digital marketing to advanced strategies, ensuring that students gain the necessary skills to succeed in the ever-evolving digital landscape.
Throughout the course, participants will explore popular social media platforms such as Facebook, Twitter, Pinterest, Instagram, LinkedIn, Periscope, and Google+. The curriculum also delves into essential components of digital marketing, including Quora, copywriting, podcasting, YouTube marketing, email marketing, web page promotion, and Google Analytics.
The course goes beyond specific platform tactics, offering insights into social media advertising, SEO, SEM, and digital advertising. It aims to enhance participants' writing, editing, and creative abilities by combining academic knowledge with real-world applications, enabling effective communication with their target audience.
Whether you're starting a business or making a career change, this course is your key to success in digital marketing. Don't miss out – Enroll now

Course Curriculum

• Define Your Business & Target Audience
• Brand Identity
• Websites
• Email Marketing
• Copywriting, Blogging & SEO
• YouTube
• Video Marketing
• Facebook Groups (Social Media Marketing)
• Facebook Pages (Social Media Marketing)
• Facebook Ads (Social Media Marketing)
• Facebook Retargeting (Social Media Marketing)
• Facebook For Local Business (Social Media Marketing)
• Google Adwords
• Twitter (Social Media Marketing)
• Instagram (Social Media Marketing)
• Pinterest (Social Media Marketing)
• LinkedIn (Social Media Marketing)
• Periscope (Social Media Marketing)
• Social Media Live Streaming
• Podcasting
• Quora
• Google Analytics
• Google Plus (Social Media Marketing)

Learning Outcomes

• Become knowledgeable about the field of digital marketing.
• Recognize the tools for digital marketing
• Understand who your target audience is and where to look for them.
• Utilise social media platforms and links wisely to increase website or blog traffic.
• Explore the fundamentals of brand identity and its instruments.
• Recognize the significance of email marketing and websites.
• possess a thorough understanding of SEO, blogging, and copywriting.
• successfully create a business page on Facebook, Twitter, and LinkedIn, as well as a professional social media presence.
• Make interesting social media content that appeals to the target market for the company.

Updated on 28 November, 2023