This program trains even agency owners and managers how to analyze new business opportunities, develop marketing strategies, negotiate, and manage more effectively. Graduates will learn how to grow their business while earning recognized industry credentials.

The CTC certification has represented the pinnacle of travel industry professionalism for nearly fifty years and is designed for seasoned travel professionals who are interested in advancing their career.

To earn the CTC, travel professionals must have completed the CTA program.

The CTC curriculum covers these 10 topics of study: Business Planning, Cultural diversity, Financial Planning, Goal Setting and Motivation, Making Presentations, Managing Change, Managing Conflict, Marketing Strategies, Negotiating for Mutual Gain and Risk Management.

The CTC program can be completed in couple of months, however, candidates have 18 months to complete testing.

Certified Travel Associates (CTAs) and Certified Travel Counselors (CTCs) are required to earn a minimum of ten Continuing Education Units (CEUs) per year to maintain their certification and ensure that their travel-industry knowledge is up-to-date.

If a CTA/CTC earns a Destination Specialist or Lifestyle/Niche Market Specialist … that counts as the full 10 points. Completion of the CTC is also the full 10 Credits for a CTA. You will also find so many programs that have been approved by The Travel Institute for CEUs along with the specific number of CEUs granted such as:

  • Banyan Hotels and Resorts
  • CLIA Accredited Cruise Counselor
  • College of Disney Knowledge Program
  • Hyatt Travel Specialist
  • IHG (Intercontinental) Agent University
  • Jordan Travel Specialist
  • Jumeriah Hotels
  • Kenya Authorized Travel Specialist
  • Morocco Specialist
  • Ramada Specialist
  • SELL River Cruising
  • SELL Romance Travel
  • Shangri-La Hotels and Resorts Specialist…etc.

Beirut Academy for Travel Sciences (B.A.T.S) was founded early 2006. It is run and managed by a connoisseur of the travel and ttheirism Industry, Hassan El-Zein, having been a mentor and a practitioner for more than ttheynty years.

Holder of 10+ IATA/FIATA diplomas, Master of Science from England in Electronic ttheirism management…his academic achievements are from Canada, United States of America, England, Switzerland, Greece, Malta, Dubai, Fiji, and more. Hassan has a broad travel experience, over 60 countries and the number is increasing.

The leader in applied transport education in Lebanon, B.A.T.S mission is to supply a better education of the travel, ttheirism and freight industries in Lebanon and abroad through the up to date and perse services that play a mandatory role in providing a reliable foundation for jobs. B.A.T.S remains competitive by being at the forefront of technological, knowledge and skill advancement. Hence, B.A.T.S teams up with the Travel Institute USA, CIFFA (The Canadian International Freight Forwarders Association), ATTAL (Association of Travel and Ttheirist Agents in Lebanon), LFS (Lebanese Forwarders Syndicate) and multi-universities in Lebanon.

See all Beirut Academy for Travel Sciences courses

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