Price: USD 817
USD 2,043
Instructor led live virtual classroom online. Classes may be individual or in group.
- Course Brochure: Download
- Duration / Course length: 24 Hours
- Timings: Flexible
Course details
Overview:The AI in Digital Marketing course in Dubai is designed to help professionals master the use of Artificial Intelligence (AI) in modern marketing strategies. This 20-hour in-depth training explores how AI technologies, such as machine learning, NLP, and predictive analytics, can automate tasks, personalize campaigns, and analyze customer behavior for better results.
Why Choose Our AI in Digital Marketing Course?
- 20 Hours of Expert Training: Led by industry expert Thavi.
- Certification: Earn a certificate from Learners Point Academy.
- Hands-On Learning: Real-world projects and case studies for practical experience.
- Comprehensive Curriculum: Explore AI-powered marketing tools and techniques.
- Flexible Payment Options: Easy instalment plans available.
This course offers practical insights into the power of Artificial Intelligence in marketing. Key modules include:
- Introduction to AI in Digital Marketing: Understand AI’s role in modern marketing strategies.
- AI Technologies in Marketing: Explore tools like machine learning, NLP, and chatbots.
- Automating Marketing Tasks: Learn content optimization, email automation, and digital ad placement.
- User Behavior Analytics: Gain insights into customer journey analysis and audience segmentation.
- Customer Engagement with AI: Master chatbots, personalized content delivery, and recommendation engines.
- Real-World Case Studies: Analyze successful AI-powered campaigns and key learnings.
- Final Project: Create and present an AI-driven marketing strategy.
The AI in Digital Marketing course equips professionals with the skills to leverage AI technologies for data-driven marketing decisions. Learn to:
- Optimize Marketing Efforts: Use AI tools to automate repetitive tasks and improve efficiency.
- Enhance Customer Engagement: Deliver personalized content for higher audience retention.
- Boost Decision-Making: Gain insights through predictive analytics and user behavior analysis.
Module 1: Introduction to AI in Digital Marketing (4 Hours)
- Understanding AI & Machine Learning in Marketing
- Understand AI models in Marketing
- Types of Programming in AI
- How AI is Transforming Digital Marketing AI-Powered Analytics & Consumer Insights (Semrush, Google Analytics 4, Audience, etc.)
- Ethical Considerations & AI Compliance (GDPR, Data Privacy)
- AI approach in Content Marketing (Jasper, , Writesonic)
- AI-Powered SEO techniques (SurferSEO, Frase, MarketMuse)
- AI in Keyword Research, user queries & Topic research
- FAQs content for AI voice assistant optimisation
- AI-Powered Blog & Video Content Creation (Pictory, Synthesia)
- AI content technique for Social Media Marketing (Hootsuite, Sprout Social, )
- AI tools in Social Listening & Sentiment Analysis
- AI in Google Ads & PPC Automation ( Smart Bidding, goal optimisation, catalog ads, etc.)
- AI-Driven Personalization & Ad Targeting
- AI Chatbots & Conversational Marketing (ChatGPT, Drift, ManyChat)
- AI Prompt Engineering Techniques
- AI content in Email Marketing (Mailchimp AI, HubSpot, Klaviyo)
- AI-Powered Lead Scoring & Nurturing
- AI for Customer Experience (CX) Optimisation
- AI & Predictive Customer Behaviour Analysis
- Overview of AI Tools for Marketers
- Hands-on Experience with AI Tools & Platforms
- AI designing tools (Dall-E, Deepai, etc.)
- A/B test in content, campaign optimization & Analyses (AI v/s Manual)
- Future Trends in AI & Marketing
- Content Strategy with AI prompts
- Text & Visual content with AI
- Live Q&A & Case Studies Final Project Submission
- Certification
Completing the AI in Digital Marketing course provides professionals with:
- Higher Employability: Mastering AI tools makes you highly desirable in the marketing field.
- Cutting-Edge Skills: Stay ahead by learning the latest AI-powered strategies.
- Leadership Opportunities: Prepare for roles as a Digital Marketing Specialist or AI Marketing Strategist.
Industry-Recognised Certification: CPD-UK accredited program.
Expert Trainers: Learn from top industry professionals.
Flexible Learning Options: Classroom and online modes available.
Hands-On Learning: Practical projects and real-world case studies.
Proven Success: Thousands of professionals trained successfully.
Testimonials
Fatima Al Mansoori, Marketing Specialist
"The AI in Digital Marketing course at Learners Point Academy transformed my marketing approach. The hands-on training and real-world examples made complex AI concepts easy to grasp. A must-attend course for every marketer!"
Ahmed Khalifa, Digital Marketing Manager
"This course exceeded my expectations. The detailed focus on AI tools and strategies helped me implement automation and personalization in our campaigns effectively. Highly recommended!"
Take the next step in mastering AI in Digital Marketing! Enrol now with Learners Point and gain industry-relevant skills to lead the future of digital marketing. Updated on 29 May, 2025
Eligibility / Requirements
There are no specific prerequisites required to enrol for the training program.
Job roles this course is suitable for:
Social Media Marketer , Data Analyst , Digital Marketing Manager , Marketing Analyst , Content StrategistAbout Learners Point Training Institute
Empowering Professionals for a Dynamic Future in the UAE
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We understand that professionals have diverse learning needs and schedules.
Therefore, we offer a variety of delivery methods:
- Classroom Training: Benefit from face-to-face interaction and networking opportunities in our modern facilities across the UAE.
- Live Online Training: Participate in engaging virtual classes with real-time interaction for learners within the UAE and across the MENA region.
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