Introduction to Google Analytics
السعر: 3,363 GBP

    تفاصيل الدورة

    Course Description:

    Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site and how you can keep them coming back.

    It is built on a powerful, easy-to-use reporting platform, so that you can decide what data you want to view and customise your reports, with just a few clicks. The Google Analytics platform is always evolving. What are the latest capabilities of Google Analytics? Find out in this class.

     
    How attendees will benefit?

    After completion of the programme, delegates will be able to:
    •  A framework for mapping your analytics to business goals and objectives
    • How to use the Goal Tracking functionality in Google Analytics and why it's important
    • What metrics are actually "vanity" metrics, metrics that won't really help you make business decisions and what "rockstar" metrics are overlooked, but tremendously impactful and important
    • About the latest additions and changes to Google Analytics reporting capabilities
    • All about attribution, the mapping of user actions to sales, and giving credit where credit is due
     
     
     
    Course Content:

    The programme covers the following topics:
    •  Analysis Tools
    • Content Analytics
    • Mobile Analytics
    • Social Analytics
    • Conversion Analytics
    • Advertising Analytics
     
    Course Style:
    • Lecture or One-to-One training style.
    • In house training.
    • Group Training.
    • Practical Training.
     
    Remember:
    • We provide this course in any place and at any time suitable for you.
    تحديث بتاريخ 22 March, 2018

    المتطلبات

    People working in the marketing field as well as those working in Information Technology fields including web developers.

    وظائف مناسبة لهذه الدورة

    Market Sales Intern , Web Developer , IT Support Engineer

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